【MILULU】包裝設計。
MILULU是專為女性設計打造的保養品牌,原物料堅持使用日本製造,以最天然和最安心的品質,調和成最優質的保養品。而這次品牌識別的設計其實是MILULU 2.0 的重新出發,簡潔的線條和清楚的極簡設計,呼應了品牌精神 Make You Beauty 的概念,而所謂的 Beauty 在設計上去除了不必要的裝飾和顏色、就像去除不必要的香精、人工添加物,完全用幾何線條清晰地顯示MILULU的精神,而這樣堅實的品牌精神反應在設計上,也能讓品牌更容易被辨識。
MILULU是專為女性設計打造的保養品牌,原物料堅持使用日本製造,以最天然和最安心的品質,調和成最優質的保養品。而這次品牌識別的設計其實是MILULU 2.0 的重新出發,簡潔的線條和清楚的極簡設計,呼應了品牌精神 Make You Beauty 的概念,而所謂的 Beauty 在設計上去除了不必要的裝飾和顏色、就像去除不必要的香精、人工添加物,完全用幾何線條清晰地顯示MILULU的精神,而這樣堅實的品牌精神反應在設計上,也能讓品牌更容易被辨識。
品牌識別設計 Jimmy Chen
【MILULU】packaging design.
MILULU is a brand designed and created for women, insisting on the use of raw materials made in Japan, with the most natural and most secure quality, blended into the best quality of care products. The design of the brand identity is actually a fresh start of MILULU 2.0, with simple lines and clear minimalist design, echoing the brand spirit of Make You Beauty concept, and the so-called Beauty in the design to remove unnecessary decorations and colors, like the removal of unnecessary fragrances, artificial additives, and completely geometric lines to clearly show the spirit of MILULU, and such a solid brand spirit. This solid brand spirit is reflected in the design, which makes the brand easier to recognize.
MILULU is a brand designed and created for women, insisting on the use of raw materials made in Japan, with the most natural and most secure quality, blended into the best quality of care products. The design of the brand identity is actually a fresh start of MILULU 2.0, with simple lines and clear minimalist design, echoing the brand spirit of Make You Beauty concept, and the so-called Beauty in the design to remove unnecessary decorations and colors, like the removal of unnecessary fragrances, artificial additives, and completely geometric lines to clearly show the spirit of MILULU, and such a solid brand spirit. This solid brand spirit is reflected in the design, which makes the brand easier to recognize.
Brand Identity Designer Jimmy Chen