【超6爽頭水】廣告設計。
這是2016在上海工作時候的案子，很高興能遇到能夠放手讓創意人員發揮的客戶，才能把這次案子玩到這麼有趣！對於爽頭水這詞，當時是因為產品針對男性，會有洗頭很清爽潔淨的快感，就像是爽身粉會讓身體很涼，那爽頭水能讓你的頭很涼這一詞也就這樣被我們玩開了！一系列的鬼畜影片和搞怪的平面廣告，搭配洗腦的配音和文案，當時還一度讓產品銷量大增，這真的是創意人員做廣告最有趣的經驗了！
【Super 6 shampoo】Advertisement design.
This is a case that I worked on in Shanghai in 2016, and I'm glad that I met a client who could let go of their creativity to make this case so interesting! The word "toner" was used because the product was aimed at men, and it would give them a refreshing feeling of washing their hair, just like talcum powder makes the body cool, so the word "toner" can make your head cool was played with by us! A series of spooky videos and quirky print ads with brainwashing voice-overs and copywriting even boosted product sales for a while, which was really the most fun experience for creative people to do advertising!
