【MiMiQ】品牌識別設計。
就像詩人泰戈爾的那句話「I cannot choose the best. The best chooses me. 」我沒能選擇那最好的,是那最好的選擇我。MiMiQ 也是這麼浪漫,想把最好的都給妳。兩個剛創業的年輕女孩,一個在台灣一個在美國,一開始只是簡單的代購服務,沒想到生意越作越大,開始成立公司慢慢地也做的更有規模。而女孩子們的第六感總是對的,來到 MiMiQ 總是能選擇到最好的、最適合自己的。
就像詩人泰戈爾的那句話「I cannot choose the best. The best chooses me. 」我沒能選擇那最好的,是那最好的選擇我。MiMiQ 也是這麼浪漫,想把最好的都給妳。兩個剛創業的年輕女孩,一個在台灣一個在美國,一開始只是簡單的代購服務,沒想到生意越作越大,開始成立公司慢慢地也做的更有規模。而女孩子們的第六感總是對的,來到 MiMiQ 總是能選擇到最好的、最適合自己的。
在思考 MiMiQ 的識別設計時,嘗試著把格局做的更大,這可以不只是一個代購的產業,也可以是一個時尚的品牌,不只是一個跨境快遞的公司,而是一個時尚的選物店,MiMiQ 像是女孩們的好閨蜜,陪妳一起探索美的秘密,總是把最好的選擇留給妳。
而 MiMiQ 的品牌識別思考,嘗試用了抽象的女性視覺,賦予 MiMiQ 對於美的想像,像是畢卡索的創作,一筆勾勒出屬於妳的獨特魅力, 這樣大膽的表現,像是思維上精練和簡化的過程,捨棄具象外在的過程,回到內心深處那最純粹的本質。而為了讓人更容易記住 MiMiQ,讓大寫的M搭配小寫的i,引導人們記住品牌的發音節奏,更容易對 MiMiQ 留下印象也更有助於傳播。
品牌識別設計 Jimmy Chen
【MiMiQ】brand identity design.
Like the poet Rabindranath Tagore's line "I cannot choose the best. The best chooses me." I can't choose the best, it's the best that chooses me. MiMiQ is also so romantic, want to give you the best. Two young girls just started their own business, one in Taiwan and one in the U.S., at first it was just a simple shopping service, did not think that the business is getting bigger and bigger, began to set up a company slowly also do more scale. And the sixth sense of the girls is always right, to MiMiQ is always able to choose the best, the most suitable for their own.
When thinking about the identity design of MiMiQ, try to make the pattern bigger, it can not only be a shopping industry, but also a fashion brand, not just a cross-border courier company, but a fashion store, MiMiQ is like a good girl's best friend, to explore the secrets of the beauty with you, and always leave you with the best choices.
MiMiQ's brand identity thinking, trying to use the abstract vision of women, give MiMiQ to the imagination of beauty, like Picasso's creation, a stroke outlined belong to your unique charm, such a bold performance, like the process of refinement and simplification of thinking, give up the process of figurative external, back to the inner depths of the purest nature. In order to make MiMiQ more memorable, the upper case M and lower case i are used to guide people to remember the brand's pronunciation rhythm, which makes it easier to remember MiMiQ and helps to spread the word.
Like the poet Rabindranath Tagore's line "I cannot choose the best. The best chooses me." I can't choose the best, it's the best that chooses me. MiMiQ is also so romantic, want to give you the best. Two young girls just started their own business, one in Taiwan and one in the U.S., at first it was just a simple shopping service, did not think that the business is getting bigger and bigger, began to set up a company slowly also do more scale. And the sixth sense of the girls is always right, to MiMiQ is always able to choose the best, the most suitable for their own.
When thinking about the identity design of MiMiQ, try to make the pattern bigger, it can not only be a shopping industry, but also a fashion brand, not just a cross-border courier company, but a fashion store, MiMiQ is like a good girl's best friend, to explore the secrets of the beauty with you, and always leave you with the best choices.
MiMiQ's brand identity thinking, trying to use the abstract vision of women, give MiMiQ to the imagination of beauty, like Picasso's creation, a stroke outlined belong to your unique charm, such a bold performance, like the process of refinement and simplification of thinking, give up the process of figurative external, back to the inner depths of the purest nature. In order to make MiMiQ more memorable, the upper case M and lower case i are used to guide people to remember the brand's pronunciation rhythm, which makes it easier to remember MiMiQ and helps to spread the word.
Brand Identity Design Jimmy Chen